What is LTK?
First, we should know what LTK is to understand how to successfully get accepted to LTK. LTK is a platform for brands, creators, and shoppers. The app was built to connect content creators with brands and shoppers. It allows consumers to shop for various products such as apparel, makeup, and home décor. The LTK app has over 5,000 retailers that digital creators can share and recommend to shoppers. There are over 200,000 creators from 100+ countries. LTK states that there are 8 million monthly shoppers from around the world on their app.
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How to get approved as a creator?
Through LTK the creators can collaborate with brands and have access to a personalized shop on the LTK app. To become an LTK Creator, you must be an approved creator.
LTK considers applications with a history of content with certain attributes such as engaged and growing audience, consistency, quality and original content, and clean editorial design.
To become an approved creator, you need to have the following:
- A public social media profile with consistent posts and activity.
- An engaged social media following on at least one platform.
- High-quality, shoppable content should be posted regularly.
- At least 3 months of original content is recommended.
- Clean social media design that engages your audience and highlights your expertise.
You can apply to become an LTK Creator by following these steps:
- Go to https://company.shopltk.com/en/creator
- Click “Apply Now”
- Fill out the application form.
- Submit your application.
What I did to get accepted (back in late 2019)
A few things I did to become an approved creator:
(1) I posted at least 3 times weekly on Instagram a photo or video (we didn’t have Reels back then) about a product and shared the following details:
- What retailer it was from?
- Details such as sizes and color options available.
- Details about cost and any sale going on with that retailer.
- Used LTK hashtags and tagged @shop.ltk.
(2) I posted at least one weekly blog post about either:
- A post about a product I am wearing.
- An upcoming sale
- A collage of hand-picked items.
- Gift guides.
One last suggestion to try.
I don’t know how well it works, but LTK does have an option for creators to make referrals. If you are doing at least the suggestions above and would like extra help, consider asking another creator for a referral. You are welcome to send me a message here if you would like a referral. Please tell me your name and Instagram or blog URL in the message as well.
Good Luck!
Sources:
https://company.shopltk.com/en/company
